Verkkothis investigation follows the case study methodology, by analyzing the timeline of events, the brandโ€™s statements and response, the viral effect of the.

Verkkolaaksonen has studied topics such as how social media was used during the 2015 finnish parliamentary election, and participated in a project in which.

This research uses a qualitative method.

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Verkkothe study found that the use of social media has brought about profound changes in the patterns of social interaction in contemporary society.

Verkkothe purpose of this study is to analyse the role of social media in shaping public opinion and its influence on economic decisions.

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